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MNN Global · December 4, 2025 · 1 min read

YouTuber Marques Brownlee to close phone wallpaper app by year-end

What happened: Marques Brownlee is shutting down his phone wallpaper app, which faced criticism for its $11.99 monthly fee. The app will cease operations on 31 December.

Why it matters:

  • Users paying the subscription will lose access to the app's wallpapers after closure.
  • The decision highlights challenges in monetising niche mobile apps with high subscription costs.

MNN Take: Subscription-based apps must balance pricing with user expectations to maintain a sustainable user base. High fees can limit adoption, especially in competitive markets.

Sources: BBC Technology