What happened: Oatly has lost a legal battle with the dairy industry and can no longer label its products as 'milk'. The ruling prevents the plant-based company from using the term in marketing.
Why it matters:
- It limits how plant-based milk alternatives can be advertised in some markets.
- Consumers may face confusion over product labelling and definitions of 'milk'.
MNN Take: The decision reflects ongoing disputes over food labelling between traditional dairy producers and plant-based brands, affecting marketing practices and consumer clarity.
Sources: BBC Business