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MNN Global · February 9, 2026 · 1 min read

Barry M make-up brand acquired by rival Warpaint

What happened: Warpaint has purchased Barry M, one of the UK's last family-owned make-up brands.

Why it matters:

  • This marks a significant change in ownership for a well-known British cosmetics company.
  • The deal may affect employees, customers, and the competitive landscape of the UK beauty industry.

MNN Take: The acquisition reflects ongoing consolidation in the cosmetics sector, with larger firms absorbing smaller, family-owned brands to expand market share.

Sources: BBC Business